My Story

Welcome to my digital portfolio!

One of my earliest memories is picking up my dad’s camcorder at age 5 to film a talk show with my stuffed animals. Digital production has been my passion ever since!

I have 15 years experience in Project Management and 8 years experience in Creator Economy (influencer campaigns, content production).

As a Digital Project Manger, I manage projects from start to finish:

  • Develop strategy, define project plan and deliverables
  • Create and manage project timeline and budget
  • Manage stakeholders: client, team, third-party vendors
  • Track and analyze project metrics
  • Ensure quality on-time delivery

 

Clients value my attributes:

  • Strong leadership skills, able to rally the team and vendors
  • Creative problem solver, able to quickly generate alternate solutions
  • Top-notch organizational skills
  • Scrappy and resourceful, able to do more with less
  • Calming presence in a fast-paced environment

 

My Story

In 2016, I founded the lifestyle blog James New York and grew my Instagram following to 30K. I create original lifestyle content for my Instagram, YouTube, TikTok, podcast, and other channels. I collaborate on influencer campaigns with amazing brands like Suitsupply, Equinox, Mr Porter, GQ, and Allen Edmonds. 

Leveraging my own experience as an influencer, I advised top lifestyle influencers on extending and monetizing their personal brands. For example, I advised my client Joey Zauzig, star of MTV’s Real Friends of WeHo, on his successful merch collections. I managed the full lifecycle of his new product launches, from production creation, to social media marketing, to influencer campaigns, and community engagement. 

I also served as the Social Media Director for the preppy lifestyle brand Bonvivants. I developed the social media strategy, ran the social media accounts, and created content. I also creative directed editorial photoshoots, including location scouting and talent management. I have done brand strategy work for additional clients, including Hayden Flour Mills (heritage food brand). 

I started my social media career at C-Space, one of the first social media agencies. I managed client relationships with Microsoft, Colgate, GSK, and Charles Schwab. Our agency was acquired by Omnicom Group in 2011. 

In addition, I have a wealth of corporate experiences, which have given me valuable client and team management skills: Partnerships at Doola, Account Manager at IBM, Account Manager at Ergo.

My degrees are a Master’s in International Business from Georgetown and Bachelors’ in Mandarin Chinese and Spanish from Arizona State. 

I was born and raised in Phoenix, Arizona. I lived in China for several years and produced content in Mandarin as well!

My hobbies include interior design, landscape design, reading, classical music, art, golf, and Olympic weightlifting.

My Clients

How can I help you?

Let’s connect

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    • SKU
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    • Dimensions
    • Additional information
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    • Custom fields
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